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Deploy WhatsApp e-commerce agents that recover abandoned checkouts, answer real sizing and product questions in-thread, and hand off a pre-loaded one-tap checkout link.
The Recovery Pipeline
Trigger, generate customized visual recommendations, and recover checkouts dynamically.
Triggers when a customer abandons checkout, capturing variant items, quantities, and buyer parameters.
Generates custom recommendation images and recovery discounts matching the abandoned catalog items.
Sends a custom WhatsApp recovery message, answering variant sizing or price questions autonomously in the same thread.
Generates a pre-loaded checkout link with the variant and code, logging the full conversation for attribution.
In Practice
A real deployment, walked step by step — from official Business API messaging to a multi-agent conversation handoff to the opt-in check that keeps every send compliant.
Kovil AI moved cart recovery onto WhatsApp, where messages actually get opened — combined with a conversational agent that can answer real product questions instead of just repeating the cart contents.
No unofficial workarounds — the integration runs through Twilio and Meta's official gateways for reliable delivery, with multi-turn conversation memory so customers can ask follow-up questions naturally.
The Trigger Agent detects abandonment, the Offer Generator builds the personalized discount and image, and the Conversational Agent handles the back-and-forth before generating a one-tap checkout link.
Recovery messages send strictly to users who opted in to WhatsApp alerts at checkout, with TCPA and GDPR consent rules enforced automatically before any send.
Customers get their sizing question answered in the same thread where they abandoned, then check out without ever leaving the conversation.
Technical Features
Sends recovery messages strictly to users who opt in to WhatsApp alerts during checkout, respecting privacy and marketing consent laws.
Maintains chat history across turns, allowing buyers to adjust order variables directly via text without restarting the conversation.
Integrates with official WhatsApp Business API gateways for robust, high-deliverability messaging rather than unofficial workarounds.
Beyond cart recovery, the same conversational channel handles delivery updates, review requests, and reorder prompts.
Walkthrough
A customer adds a jacket to cart, selects a size, but abandons at the shipping step.
20 minutes later, the agent sends a WhatsApp message with a personalized image of the item and a 10% recovery code.
The customer replies asking if the jacket runs small — the agent answers using your actual sizing data for that specific SKU.
Satisfied with the answer, the customer requests the checkout link directly in the same thread.
The agent sends a pre-loaded checkout URL with the variant, size, and discount code already applied for one-tap payment.
Compatibility
Email vs. WhatsApp Recovery
| Capability | Recovery Email | Kovil AI WhatsApp Agent |
|---|---|---|
| Message open rate | ~20% typical open rate | ~98% typical WhatsApp open rate |
| Sizing/product questions | Requires a separate support ticket | Answered directly in the same thread |
| Checkout friction | Customer navigates back to the site | Pre-loaded one-tap checkout link |
| Compliance | CAN-SPAM / CASL rules apply | Opt-in verified before every send, TCPA/GDPR aligned |
| Conversation continuity | Static, one-way sequence | Multi-turn, remembers context across replies |
FAQ
Answers regarding compliance bounds and Twilio scopes.
Partner with Kovil AI to deploy opt-in WhatsApp marketing channels under a 2-week risk-free trial.